Toronto Mike

Miscellaneous

Total 801 Posts

9 Seconds to Fascinate - 7 Triggers to Nail

My day job is emarketing.  Essentially, digital lead generation for a large group of hungry software sales people.  According to the TEDxAtlanta presentation below from Sally Hogshead, I've got 9-seconds to nail the seven triggers of fascination. If you watched the video, you saw the seven triggers of fascination. PowerPassionMystiquePrestigeAlarmViceTrustMy
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Shamrock Shake Returns to Ontario

Just last year, I complained that the Shamrock Shake had disappeared from McDonald's.  From the comments of that entry, I learned that the Shamrock Shake was still being sold in other parts of North America, but not in Ontario. The folks at McDonald's Googled 'toronto shamrock shakes' and ended up
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1-1-11

Today is January 1, 2011. Or 1-1-11, if you prefer.  That's my preference, because cool numerological dates like this don't come around every day. I could bury you in details as to what all those ones mean and what some say they symbolize.  We're talking mystics and the fact that
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Happy Festivus 2010!

I want to wish each and every one of you a very happy Festivus.  For those who don't know what Festivus is, there are three easy to follow steps: "Get the pole out of the crawl space". Or go out and buy one. Remember, it should be aluminium, due to
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Why I Blog (And You Don't)

I just glanced at Pew Internet's Generations 2010 report. It looks at online trends by different age groups, and it looks like blogging is on the decline. Few of the activities covered in this report have decreased in popularity for any age group, with the notable exception of blogging. Only
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Eighth Blogiversary

It was eight years ago yesterday that I changed my personal home page into a blog.  In the world of blogging, eight years is actually pretty impressive, if I do say so myself. The vast majority of your favourite blogs started well after November 30, 2002. The Tale of the
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