If you are considering starting a painting business, you will be pleased to learn that this is actually a great idea. Not only is it relatively affordable to get such a company off the ground, but there are plenty of potential clients around. Still, this doesn’t automatically mean that success is guaranteed.
Want to give your business the best shot at chance of succeeding in an oversaturated market? Then this is the article for you. Here you can discover the top tips and tricks for not just getting your business off the ground, but also how to keep it going.
Figure Out Your Target Audience
The first thing that you will need to do is to decide what kind of clientele you will be catering to. If you want to set up shop in the suburbs or another area that is mostly made of individual houses, then you should aim to cater to residential clients.
On the other hand, if you want to start your company up in an urban area then you will have to deal with commercial buildings. As you can imagine, this will require you to have specialized knowledge and skills. Therefore, you may need to take courses, get certified, etc.
Find a Niche
As you are probably aware, your business idea isn’t exactly novel and there are plenty of other individuals running this kind of company. Due to this, you need to find a way to distinguish yourself from other companies. For instance, you could offer to help clients choose color palettes, offer up painting of special materials, etc.
If you are willing to do some studying and get certified, you can also provide services for painting old homes or places that are considered to have architectural or some other kind of significance. It is best not to focus on such niches too much as they can yield limited opportunities.
Invest in Supplies and Equipment
If you are only planning on catering to smaller homes, then you may not require too much of specialized equipment. Instead, painter’s tape, plastic, brushes, etc. will do the trick. If you want to paint commercial buildings, though, then it is best to invest in an electric paint sprayer from Graco as it will allow you to complete the job in a more time efficient manner.
It is also a good idea to create contacts that can give you access to paint. They may be able to offer you a good discount that you can then pass onto clients. Not to mention, you can also stand out by taking such a task off your client’s plate.
Find Skilled and Diligent Employees
Last, but not least, it is important to hire employees that are both skilled as well as diligent. Remember, the finished result needs to be beautiful and you must leave your client’s home looking absolutely spotless. This requires talent, effort, and dedication. Therefore, you should take the time to hire the right people for the job.
These are the top tips for starting and running such a business. Keep these in mind and you will be able to grow and expand your company quite a bit.
