My day job is emarketing. Essentially, digital lead generation for a large group of hungry software sales people. According to the TEDxAtlanta presentation below from Sally Hogshead, I've got 9-seconds to nail the seven triggers of fascination.
If you watched the video, you saw the seven triggers of fascination.
- Power
- Passion
- Mystique
- Prestige
- Alarm
- Vice
- Trust
My question for each of you is simple: Which of the 7 triggers got you to stick around long enough to read this sentence?
