Listening to CFNY Edge 102 today, I heard an advertisement for Chasing Liberty starring Mandy Moore. The advertisement gave me a jolt by announcing this was a film starring Mandy Moore and Matthew Goode. Remember, you can't tell Goode is spelled with an "e" on the radio.
I was a fan of the Matthew Good Band and saw them in concert three times. I frequently spin their Underdogs disc and wondered to myself if Matthew Good had taken up acting since his band broke up. Although it turned out to be a different guy with the same sounding name as the Canadian rocker, I'm certain the advertisement was attempting to mislead the CFNY Edge 102 listeners intentionally.
Think about it. Mandy Moore is a 19 year old former pop princess starring in a fluffy teenage romantic comedy. The target audience for this flick is teens and pre-teens who enjoy the music of Moore and her compatriots Britney Spears and Christina Aguilera. This target audience will not be reached by advertising on CFNY Edge 102.
CFNY Edge 102 does play a lot of Matthew Good though. Matthew Good fans listen to CFNY Edge 102 and may be inclined to check out a movie he was starring in. I believe we were intentionally deceived!
The movie is a dog with fleas by the way. Bill Muller of the Arizona Republic says it best, "Not a pleasant way to spend an hour and 45 minutes."
