Nike has released a new ad featuring Lebron James. It seems like most of Nike's big ads these days are designed to rehabilitate the image of one of their athletes. I'm thinking about that Tiger Woods ad with the voice of his father...
This one is called Rise and here's Nike's version. After you watch this, be sure to watch my preferred version.
Below is Cleveland's response to Nike's Rise ad. This one is much better.
I love that we live in an age where Nike can't release an ad like Rise without the communication becoming a two way street.