One of the little games I play with Google involves search results for toronto blog. I'm in the top three, but I have my hands full with a couple of multiple authored professional blogs. One of those blogs is Torontoist, owned by Gothamist. Gothamist has decided to close Torontoist on January 1, 2009 and concentrate on their more lucrative American sites.
When a local blog relies on money to stay online, closing up shop is always possible during recessionary times. Apparently, it's not just newspapers that are hurting. All forms of media are hurting as advertising money dries up.
I'm sorry to see Torontoist go. We need more local blogs, not less. I enjoyed the organic search competition and referenced the site at least seven times over the years.
I kept my day job, so Toronto Mike will stay online through 2009. Farewell, Torontoist...
